Pancho’s Surf Shop

Head to downtown Pismo Peach towards the pier and you will find an eclectic variety of shops and restaurants.  One of them is Pancho’s Surf Shop which is located at 181 Pomeroy Ave in Pismo Beach, California.  It is the closest surf shop to the beach in Pismo.  They have been around for quite some time and have an extensive inventory of boards, clothes and accessories.  All of the floor space and every inch of wall space is covered with surf related merchandise.

And, on the wall they have a huge collection of vintage skateboards. I even found one like the board I had in the mid 60’s in Florida.

Central Coast Storm

The Central Coast’s biggest winter storm came this weekend.  We were visiting relatives in Monterey.  There the surf was pounding and very rough.  Waves were crashing over the sea walls.

Locally, we saw winds gusts up to 55 mph, the season’s largest waves, and a lot of rain (from 1 to 3 inches of rain was expected in the coastal valleys and up to 4 inches in the mountains).  A high surf advisory was issued by the weather service for the weekend.

The water in Pismo Beach is too dirty for any surfing at this time from all of the runoff.  We hope to get back in soon, but rain is predicted for most of the next five to seven days.

Things were quiet on on Cannery Row

Sunshine Freestyle Surf Shop

Sunshine Freestyle Surf Shop first opened by Brad Johnson at 550C Lighthouse. After two other locations, in 1983 they finally settled at 443 Lighthouse Ave in Monterey.  Along with being the oldest surviving surf shop on the peninsula, they are celebrating their 30th annual surfing contest i.e. The Sunshine Freestyle Surfabout, presently one of the longest running surfing contests in all of California.  Rich Wenzlik and Robert Kreyenhagen have been the owners now since 1998.

On The Beach Surf Shop


On The Beach Surf Shop in Monterey, CA, was founded by Kelly Sorensen.  In April 1986, Kelly joined forces with Mike Locatelli (owner of Portola Surf Shop) and opened On the Beach Surf Shop (OTB) on Ocean and Mission in Carmel, California. In 1993, Kelly opened a second store on the corner of Lighthouse and Prescott in Monterey.  Due to changes in the Carmel Business District, the Carmel store closed in February 1999, leaving the one store in Monterey. However, because the building is so old, it had to be either re-retrofitted for earthquake safety or torn down. The owners of the building decided to tear it down! The shop moved a couple of blocks down the street on Monterey’s Cannery Row.  In 2004, the shop moved to its current location at 693 Lighthouse Avenue.

Cocoa Beach Long Board

This is my favorite Long board.  It is a 8′ 2″ custom board I bought in Cocoa Beach.  Had it shipped to California a few years ago.  22′ wide; 2 3/4″ thick. Glass by Benke Glassing.  Floats very well and has a nice stomp pad.  Single fin configuration.

Surf's Up in Pismo Beach at Addie Wall

Cocoa Beach Surfing

Welcome to Cocoa Beach!

I grew up in Cocoa Beach, Florida.  We moved there in 1964 when my dad’s work took us south.  Known from the 60’s TV hit “I Dream of Jeannie”, Cocoa Beach is located on a barrier island, nestled between the great Atlantic Ocean and the Banana River. It is one mile wide and has six miles of ocean beachfront running the entire length of its city limits. With the Space Complexes of the Kennedy Space Center and Cape Canaveral to the north and Patrick Air Force Base to the south, Cocoa Beach has been shaped by its association with the Space Program and is widely known as the surfing capital of the East Coast; being the hometown of surfing champions (including 10 time world champion, Kelly Slater).

We lived two blocks off the Atlantic Ocean at 10th Street (one of the great surf spots).  Although Kelly Slater has dominated surfing for last decade, in the 60’s we had our share of good surfers.  Exceptional surfers of the time included Gary Proper, Joe & Betsy Twombly and Dick Catri.  The video below is a trailer for a film by Balsa Bill (Summer of ’67) highlighting Dick Catri’s East Coast Hobie Team which consisted of some of the hottest surfers of the time.

Robert August

Last year I received this 9’6” Robert August for my birthday.  Purchased from Pismo Beach Surf Shop, it is ash, oak and mahogany with a triple fin configuration.  The board utilizes a 60/40 rail configuration which, in combination with a nifty tear drop concave conveniently placed under the nose, should greatly enhance nose riding.  I can not contest to that as the board is a display board in our foyer, has not been waxed and will not be put into the water any time soon.

Short Board

A 6’8” no-name short board I picked up in Virginia (not exactly the surfing capital of the East coast.  Tri fin (fixed) configuration with a balsa stringer.  Note the funky hand drawn dolphin on the bottom of the board.